Branding, Foodservice Brand Marketing, Restaurant Advertising, Restaurant Marketing, Restaurant Promotions, Uncategorized
8 More Restaurant Promotions (Number 5 is Hot Right Now) Running a restaurant can be tricky. Especially when you have to operate all the day-to-day drama along with marketing the business as well. That’s why HotOperator has come up with 8 More Restaurant Promotions....
Branding, Foodservice Brand Marketing, Restaurant Advertising, Restaurant Social Media, Uncategorized
How NOT to advertise a local restaurant? The staff at HotOperator does a lot of business coaching for small and medium sized restaurant operators nationwide. Recently the co owners of The Land Run Steakhouse in Enid Oklahoma called and asked for advice. Since we have...
Branding, Carryout Menu, Foodservice Brand Marketing, Menu Design, Menu Engineering, Menu Makeover, Restaurant Marketing, Restaurant Social Media, Uncategorized
FF Chicken + HotOperator Together FF Chicken is a new, Flame-Grilled chicken franchise that specializes in Free-Range chicken. It’s also free from hormones and antibiotics. Their All-Natural Chicken is marinated in their signature Peri Peri sauce. This new...
Menu Design, restaurant menu design, Uncategorized
Have you ever wondered how to tell if a restaurant menu is well design-engineered? Here’s how to tell if a restaurant menu is well design-engineered. There are four things to look for. Positioning, Product Highlighting, Mental Anchoring, and Strategic Pricing. ...
Restaurant Cost Savings, Restaurant Marketing, Restaurant Products, Restaurant Social Media, Uncategorized
The Problem: How to reduce food and supply costs in restaurants. A problem that most restaurant operators worry about most is: how to reduce food and supply costs in restaurants. This has been and always will be an issue for most restaurants because they are always...
Branding, Foodservice Brand Marketing, Menu Design, Menu Engineering, Menu Makeover, Menu Matrix, restaurant menu design, Uncategorized
A lot of distributors claim to be menu design experts, but are they really? A lot of robotic, build your own menu design websites claim to offer a great menu at a lower cost. But at what price in lost opportunities for your business? Here are seven rules to follow...
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