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Restaurant Menu Matrix: Why You Need One, Why It’s Important

Restaurant Menu Matrix: Why You Need One, Why It’s Important

We get calls from restaurant operators all the time. When we tell them we can’t help them until they get me three basic pieces of information, about half of them never call again. That’s even after we explain what a restaurant menu matrix is, why you need one, and why it’s important.

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Restaurant Social Media: 7 Keys to Success

Restaurant Social Media: 7 Keys to Success

Social media for restaurants is much more valuable than most restaurant operators realize. Most operators struggle with keeping up with their social media marketing. They get busy with other things, and it can be difficult to know what to do and how to do it. Here are the HotOperator restaurant social media 7 keys to success.

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Working Plant Based Meat Into Your Menu Makeover

Working Plant Based Meat Into Your Menu Makeover

Here's How Working Plant Based Meat Into Your Menu Makeover Is Good For Business Of the hundreds of restaurant menus we’ve design-engineered over the past year or so, about half of them are now offering a plant-based meat alternative to attract guests. The other half...

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Social Media Trends For Foodies (and how to make it work for your business)

Social Media Trends For Foodies (and how to make it work for your business)

Simply put, you need to be where your consumers are, and your consumers are engaging with social media. Like every day. Often before they even get out of bed in the morning.

Over a billion Facebook users alone regularly engage in social media groups. There are two ways for you to be involved with social groups online. One is to build a group on your own. Another is to join a number of groups that already exist. Either way, there are a lot of potential customers you can connect with. 

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62% of Small Business Owners Say Facebook Ads Don’t Work.*

62% of Small Business Owners Say Facebook Ads Don’t Work.*

Here’s my question: Are Facebook ads ineffective, or do you just suck at it? *https://www.inc.com/marla-tabaka/62-of-small-business-owners-say-facebook-ads-dont-work-experts-disagree.html A Couple Statistics Might Help Find An Answer Facebook has 2.80 billion monthly...

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How The Right Carryout Menu Deal Could Bring In 15% In Profits

How The Right Carryout Menu Deal Could Bring In 15% In Profits

Here are a few tips on how to best nudge your guests into getting carryout rather than delivery, and buying directly from you. Keep in mind, many third-party delivery services will do everything they can to get between you and your customers. But the right design for your carryout menu can go a long way to getting those customers to call you directly for carryout.

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“Sell” it – “Put it in the window” or “We only have two orders left, push it.”

HotOperator is a dynamic foodservice marketing company specializing in growing restaurants. This is our blog. The blog posts you read here will help you push your sales and customer service to new levels. When the little window pops up, sign up so you’re the first to know when new information is available.

“If you sell food to humans on planet earth, we can help you.” -Mark Laux, Managing Partner, HotOperator

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