Your Restaurant Menu Should Be A Selling Guide
Your Restaurant Menu Should Be A Selling Guide How to use your menu as a selling guide Got a call the other day from a potential client who asked a simple question: do engineered menus actually work? There is a short answer and a longer answer. The short answer is...
6 Restaurant Trends and What They Mean (number 4 is essential)
6 Restaurant Trends and What They Mean (number 4 is essential) According to The National Restaurant Association, the foodservice industry is on target to reach $1 Trillion dollars in sales this year. And when asked what stands out in the industry, here’s what they had...
Restaurant Marketing Tips for the 2024 Holiday Season
Here are some restaurant marketing tips for the 2024 holiday season. You might be wondering, why should we think about holiday tips in the middle of summer? It’s simple: you’ll need this much time to take full advantage of the in-house and catering potential for your business. So, here are some restaurant marketing tips for the 2024 holiday season.
8 Cool Restaurant Promotions (Number 4 is Really Cool)
Here are 8 Restaurant Promotions that you can execute in your restaurant that will capture the attention of your top guests.
8 More Restaurant Promotions (Number 5 is Hot Right Now)
HotOperator has come up with 8 More Restaurant Promotions. Before you run off and try these in your restaurant, take a moment and see if you might need a little professional help.
7 Restaurant Promotions (number 4 is a total must)
Prices are high and discretionary income is low. So even though gas prices are in line, there is a general sense of disparity, especially in an election year. So here are 7 promotions you can use today to get more consumers into your restaurant.
Does Your Restaurant Menu Represent Your Food?
Does Your Restaurant Menu Represent Your Food? I was out with friends for dinner the other night at a fairly upscale restaurant and was offered a really terrible menu. My friends all know that I have spent the last 30 years working with restaurant operators all over...
Prime Restaurant Turnaround: How HotOperator Helped an Oklahoma Operator Save His Restaurant
Prime Restaurant Turnaround: How HotOperator Helped an Oklahoma Operator Save His Restaurant We’ve worked with a restaurant operator in Enid, Oklahoma, for more than a decade. Enid is a city of just over 50,000 people and a mostly industrial community. This operator...
National Restaurant Show Follow Up
National Restaurant Show Follow Up Yup, after more than 10 years I went to the National Restaurant Show in Chicago. For those of you who don’t know, it was from May 18th through the 24th. (Thank God you missed it if you didn’t go). I was there on Monday the 23rd. Got...
“Sell” it – “Put it in the window” or “We only have two orders left, push it.”
HotOperator is a dynamic foodservice marketing company specializing in growing restaurants. This is our blog. The blog posts you read here will help you push your sales and customer service to new levels. When the little window pops up, sign up so you’re the first to know when new information is available.
“If you sell food to humans on planet earth, we can help you.” -Mark Laux, Managing Partner, HotOperator