Branding, Mental Anchoring, Menu Design, Menu Engineering, Menu Matrix, Restaurant Advertising, Restaurant Cost Savings, Restaurant Marketing, Restaurant Promotions, Restaurant Social Media, Server Training, Social Media
6 Restaurant Trends and What They Mean (number 4 is essential) According to The National Restaurant Association, the foodservice industry is on target to reach $1 Trillion dollars in sales this year. And when asked what stands out in the industry, here’s what they had...
Branding, Menu Design, Menu Engineering, Menu Makeover, Menu Matrix, Restaurant Advertising, Restaurant Marketing, restaurant menu design, Restaurant Social Media, Social Media
From a Recent Ad: Fire Your Agency (If You Have One) A recent ad popped up on social media telling me to fire my agency. Well, if I have one. Having been in the food business for more than I care to admit, I’ve seen some changes in how restaurant operators advertise...
Foodservice Brand Marketing, Social Media
Here’s my question: Are Facebook ads ineffective, or do you just suck at it? *https://www.inc.com/marla-tabaka/62-of-small-business-owners-say-facebook-ads-dont-work-experts-disagree.html A Couple Statistics Might Help Find An Answer Facebook has 2.80 billion monthly...
Menu Design, Menu Engineering, Restaurant Marketing, Restaurant Products, Social Media
Will Lasagna Save Your Restaurant? Or Will It Be Meatloaf? Either way, ‘Take & Bake’ may be able to save your restaurant. In a recent Washington Post article, a construction company/restaurant owner laments that his construction business is doing well, and yet his...
Restaurant Marketing, Social Media
Restaurant Social Media Carryout And Delivery Traffic Program With the COVID-19 insanity, the most important thing you can do is stay focused on cash flow. To do that, you need a Restaurant Social Media Carryout And Delivery Traffic Program. Cash is king in any...
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