Branding, Foodservice Brand Marketing, Menu Design, Menu Engineering, Restaurant Advertising, Restaurant Marketing
Prime Restaurant Turnaround: How HotOperator Helped an Oklahoma Operator Save His Restaurant We’ve worked with a restaurant operator in Enid, Oklahoma, for more than a decade. Enid is a city of just over 50,000 people and a mostly industrial community. This operator...
Branding, Menu Design, Menu Engineering, Menu Makeover, Menu Matrix, Restaurant Advertising, Restaurant Marketing, restaurant menu design, Restaurant Social Media, Social Media
From a Recent Ad: Fire Your Agency (If You Have One) A recent ad popped up on social media telling me to fire my agency. Well, if I have one. Having been in the food business for more than I care to admit, I’ve seen some changes in how restaurant operators advertise...
Branding, Foodservice Brand Marketing, Menu Design, Menu Engineering, Restaurant Marketing, Restaurant Promotions
A lot of restaurant operators I work with are getting complaints about their restaurant menu prices. Here are 7 things you should do to support higher prices in your restaurant. 1 – Understand Value and Price in Foodservice Prices are supported by product or...
Branding, Foodservice Brand Marketing
Important News: Super Dairy Blends Now Available HotOperator® and 123 Foodies in Long Island, New York launch shelf stable 123 Foodies Super Dairy Blends. 123 Foodies Super Dairy Blends are the idea of husband and wife team Rueben and Jasmine BenJehuda. They...
Branding, Foodservice Brand Marketing, Restaurant Advertising, Restaurant Social Media, Uncategorized
How NOT to advertise a local restaurant? The staff at HotOperator does a lot of business coaching for small and medium sized restaurant operators nationwide. Recently the co owners of The Land Run Steakhouse in Enid Oklahoma called and asked for advice. Since we have...
Branding, Carryout Menu, Foodservice Brand Marketing, Menu Design, Menu Engineering, Menu Makeover, Restaurant Marketing, Restaurant Social Media, Uncategorized
FF Chicken + HotOperator Together FF Chicken is a new, Flame-Grilled chicken franchise that specializes in Free-Range chicken. It’s also free from hormones and antibiotics. Their All-Natural Chicken is marinated in their signature Peri Peri sauce. This new...
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