Menu Design, Menu Engineering, Restaurant Advertising, Restaurant Marketing
The Nudge Restaurant Marketing Process In their book ‘Nudge’, Richard H. Thaler and Cass R. Sunstein claim that, every day, we make decisions on topics ranging from personal investments to schools for our children, to the meals we eat, to the causes we champion....
Branding, Foodservice Brand Marketing, Menu Design, Menu Engineering, Restaurant Marketing, Restaurant Promotions
A lot of restaurant operators I work with are getting complaints about their restaurant menu prices. Here are 7 things you should do to support higher prices in your restaurant. 1 – Understand Value and Price in Foodservice Prices are supported by product or...
Branding, Carryout Menu, Foodservice Brand Marketing, Menu Design, Menu Engineering, Menu Makeover, Restaurant Marketing, Restaurant Social Media, Uncategorized
FF Chicken + HotOperator Together FF Chicken is a new, Flame-Grilled chicken franchise that specializes in Free-Range chicken. It’s also free from hormones and antibiotics. Their All-Natural Chicken is marinated in their signature Peri Peri sauce. This new...
Restaurant Cost Savings, Restaurant Marketing, Restaurant Products, Restaurant Social Media, Uncategorized
The Problem: How to reduce food and supply costs in restaurants. A problem that most restaurant operators worry about most is: how to reduce food and supply costs in restaurants. This has been and always will be an issue for most restaurants because they are always...
Branding, Restaurant Marketing, Restaurant Social Media, Social Media, Uncategorized
HotOperator is one of the leading experts on restaurant social media. Here are the 7 Keys to Success for Restaurant Social Media. Social media for restaurants is much more valuable than most restaurant operators realize. Most operators struggle with keeping up with...
Branding, Restaurant Marketing, Restaurant Social Media, Social Media
Social Media Trends For Foodies (and how to make it work for your business) Restaurants, food manufacturers and distributors can all benefit from a better social media program. Looking for social media trends for foodies? Simply put, you need to be where your...
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