Menu Design, Menu Engineering, Menu Makeover, Menu Matrix, Menu Strategic Pricing, Restaurant Business, Restaurant Marketing, Restaurant Menu, restaurant menu design
Why Every Restaurant Needs a Profit Checkup (before it’s too late) Most restaurant operators wouldn’t dream of skipping a checkup at the doctor. You know prevention is cheaper — and easier — than fixing a problem once it’s too late. So why do so many restaurants...
Foodservice Brand Marketing, Restaurant Advertising, Restaurant Business
The Free Guerrilla Marketing Playbook If your restaurant’s marketing plan is just posting food pics on social media and praying, you’re leaving money on the table (guaranteed). Get The Free Guerrilla Marketing Playbook From HotOperator. Talking to a restaurant...
Mental Anchoring, Menu Design, Menu Engineering, Menu Makeover, Menu Matrix, Restaurant Menu, restaurant menu design
When the “after” is worse than the “before.” HotOperator developed a menu for Carrington Restaurant in Egg Harbor, Wisconsin, in 2022, with updates in 2023. This particular business group is known for changing marketing people like most people...
Foodservice Brand Marketing, Menu Engineering, Menu Makeover, Menu Matrix, Restaurant Business, Restaurant Management, Restaurant Marketing, Restaurant Menu, restaurant menu design, Restaurant Promotions, Restaurant Social Media
How to turn around a restaurant business. Turning around a restaurant can be a difficult task, especially in smaller communities and neighborhoods. But it can be done. To turn around a restaurant business, you’ll need to do some tricky marketing. What follows is a...
Mental Anchoring, Menu Design, Menu Engineering, Menu Matrix, Restaurant Menu, restaurant menu design
How to Engineer a Pizza Restaurant Menu That Boosts Profits (Without Alienating Guests) When Restaurant Menu Engineering for Pizza Restaurants, many Pizza restaurants play by a different set of rules when it comes to menu engineering. While the product is universally...
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