Will 2021 Be Better Than 2020 For Restaurants?
HotOperator is setting up a Zoom conference for marketing tips for restaurant operators. To join, you just need to sign up and show up. It’s free, and you will be able to meet with other restaurant operators and talk things out. Or simply bitch about the place we find ourselves. Either way, we’re here to help if we can.
Will Lasagna Save Your Restaurant? Or Maybe It’s Meatloaf?
Will Lasagna Save Your Restaurant? Or Will It Be Meatloaf? Either way, ‘Take & Bake’ may be able to save your restaurant. In a recent Washington Post article, a construction company/restaurant owner laments that his construction business is doing well, and yet his...
Surviving the Fall Pandemic in Your Restaurant: Start With Some Research
Twenty-seven percent of operators say they added third-party delivery, while 17% added in-house delivery. Among the restaurant operators that added any of these off-premises options, a majority say they plan to continue offering it after COVID-19 passes. This points to changes in both consumer behavior and how restaurants work.
Make A Better Menu For Fall
Make A Better Menu For Fall We are moving into a new season and it's time to rethink your menu. Especially with all the uncertainty around the Coronavirus. It's time to make a better menu for fall. Moving forward, you will need a menu system that allows you some...
Is your restaurant business a one legged stool?
Is your restaurant business a one legged stool? Your restaurant should be a four legged stool. Most restaurant operators spend most of their time thinking about reducing costs. This makes your restaurant business a one legged stool. I’m not saying spending time...
Perfect Restaurant Menus for Imperfect Restaurant Times
The restaurant business isn’t going to be the same any time soon. The idea of a bar with wall-to-wall people and standing room only waiting for tables seems like a distant past. And the sad truth is, most restaurant operators simply cannot make it on 60% or even 70% capacity.
I spoke with a long time client just the other day and he told me he thought about shutting down except he has a couple of his kids working in the restaurant and needs to keep them employed. But it doesn’t have to be that way. The restaurant business needs to be rethought. Right down to the menu.
Coronavirus Marketing For Foodservice: Getting your business back to 100%+
Coronavirus Marketing For Foodservice: Getting your business back to 100%+ Here are 7 things you must do to get your business back above 100% sales Coronavirus is here for a while, and if you are in the foodservice business, getting your business back to 100%+ is not...
Here are the three top reasons you should outsource your social media
The three top reasons you should outsource your social media (number 3 is the best reason yet) With the current problems facing the restaurant business, outsourcing your social media is the best way to stay top-of-mind. People are not out as much and so they don’t...
Restaurant Social Media Carryout And Delivery Traffic Program
Restaurant Social Media Carryout And Delivery Traffic Program With the COVID-19 insanity, the most important thing you can do is stay focused on cash flow. To do that, you need a Restaurant Social Media Carryout And Delivery Traffic Program. Cash is king in any...
“Sell” it – “Put it in the window” or “We only have two orders left, push it.”
HotOperator is a dynamic foodservice marketing company specializing in growing restaurants. This is our blog. The blog posts you read here will help you push your sales and customer service to new levels. When the little window pops up, sign up so you’re the first to know when new information is available.
“If you sell food to humans on planet earth, we can help you.” -Mark Laux, Managing Partner, HotOperator