Branding, Foodservice Brand Marketing, Restaurant Advertising, Restaurant Social Media, Uncategorized
How NOT to advertise a local restaurant? The staff at HotOperator does a lot of business coaching for small and medium sized restaurant operators nationwide. Recently the co owners of The Land Run Steakhouse in Enid Oklahoma called and asked for advice. Since we have...
Menu Design, Menu Engineering, restaurant menu design, Uncategorized
Here’s How Working Plant Based Meat Into Your Menu Makeover Is Good For Business Of the hundreds of restaurant menus we’ve design-engineered over the past year or so, about half of them are now offering a plant-based meat alternative to attract guests. The other...
Restaurant Social Media, Social Media
About Restaurant Social Media Ironic that this next bit of writing was scrapped off the internet, and all I did was change out the reference to caregiver and put social media in its place. See if this still works as a document. Challenges when becoming your Social...
Foodservice Brand Marketing, Restaurant Marketing, Uncategorized
Should You Consider A Billboard For Your Restaurant? When you think about the question: should you consider a billboard for your restaurant, the short answer is, yes. The short reason being, because billboards work. Billboards may seem like a huge waste of money for...
Menu Design, Menu Engineering, Restaurant Marketing, Restaurant Products, Social Media
Will Lasagna Save Your Restaurant? Or Will It Be Meatloaf? Either way, ‘Take & Bake’ may be able to save your restaurant. In a recent Washington Post article, a construction company/restaurant owner laments that his construction business is doing well, and yet his...
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